Course Contents


IBN HALDUN UNIVERSITY DEPARTMENT OF MANAGEMENT

COURSE CONTENTS

FRESHMAN YEAR

FIRST SEMESTER

SPS 101 HUMANITY AND SOCIETY I

Combining elements of social and economic anthropology with the history of political thought, the Humanity and Society I course at Ibn Haldun University is both denser in content and more analytical rather than narrative in approach. As against a smooth evolutionary continuity, it visualizes development and progress more in terms of a step-function of discrete (hunting-gathering, agricultural, and industrial) thresholds. These represent the material-technical limits of the possible, setting agendas and posing problems, to which social formations are perceived as responding with not just one but a whole range of institutional solutions, each with its own mode(s) of ideological legitimation. Such combinations of forms of production, coercion and persuasion are further conceptualized as being nurtured in different environments and/or distinct cultural traditions.

HUM 101 THE WORLD THROUGH ART AND LITERATURE I

The World through Art and Literature I course asks students to extend their knowledge and experience of the arts while developing their critical and reflective abilities. In this course, students interpret and analyze particular creative works, investigate the relations of form and meaning, and through critical and/or creative activity, come to better understand the original audience that witnessed a work of art and how its meaning and significance changes over time. This course is also intended to fulfill the English course requirements of the students given the fact that the course material will include written and visual pieces of arts whose various specific features will be read and discussed through various perspectives. In this way, the skills of the students related to analytical thinking, reading, interpreting, writing and expressing by using English are supposed to be developed.

SPS 103 COMPARATIVE THEORIES AND METHODS I

This course is designed to develop the topics of differential and integral calculus. Emphasis is placed on limits, continuity, derivatives and integrals of algebraic and transcendental functions of one variable. Upon completion, students should be able to select and use appropriate models and techniques for finding solutions to derivative-related problems with and without technology. Furthermore, the course will be designed with special emphasis on the application of the calculus to problems and issues related to the realms of business management and economics.

NS 101 NATURE AND SCIENCE I

This course is intended to make students from various backgrounds to make familiar with the basic concepts, methodologies and theories of natural sciences. Together with a historical perspective, the course will present basic knowledge about fundamental axioms and theories of physics, chemistry, biology in addition to the scientific methodology. In this way, the students will develop their skills in asking scientific questions, developing and testing models to find reasonable answers to those questions. 

MAN 101 INTRODUCTION TO BUSINESS MANAGEMENT

The objective of this course is to develop an understanding of the roles, responsibilities, and skills required of individuals (managers and non-managers) in today’s changing organizations by analyzing the characteristics of successful managers and organizations. This process will also develop an awareness of the environmental conditions and pressures facing today’s managers and organizations.  Specifically, students will become acquainted with the language of business management and the application of key concepts and theories to the “real world.” Some of the topics covered in this course include as follows: Management, the evolution of modern management thought, the environment of management, managing decision making and planning, managing organizational architecture, managing individuals and groups. 

ECON 101 PRINCIPLES OF MICROECONOMICS

The aim of the course is to provide the students with the basic information on microeconomics and with the skills of applying that information to daily problems they face. The first part of the course focuses on classical theories of market behavior and strategic interaction. We begin by presenting foundations to utility maximization, by analyzing the optimization problems of price-taking consumers and firms, and by modelling market interactions and the formation of prices in perfectly competitive markets.  We then introduce models of decision making under uncertainty. The second part of the course focuses on models of imperfect competition (monopoly, oligopoly) and information economics. Then, we study markets with imperfect and incomplete information including issues such as adverse selection, signaling, and moral hazard. Special emphasis will be given to the application of the models to practical cases.

GE 100 INTRODUCTION TO UNIVERSITY LIFE (ORIENTATION)

This course provides an introduction to university’s academic and social environment by a series of activities, which might involve talks by university administrators and guest speakers, workshops, concerts and departmental tours. Introduction of the university’s computing facilities, library services and sporting facilities are also among other activities of this orientation program.

SECOND SEMESTER

SPS 102 HUMANITY AND SOCIETY II

This complementary course is devoted to the emergence, successive agendas, dynamism and tortuous byways of modernity in both its Western and non-Western forms. Topics dealt with include: the diverse manifestations of an inquisitive, acquisitive, aggressive individualism (from the Renaissance to the European Reconnaissance); the first generation of (merchant) empires; the military revolution and the genesis of the modern state; changes in ways of knowing; the separation of the public and the private; the industrial and the French revolutions; nations and nationalism; the construction of mass democracy; and forms of dictatorship and totalitarian rule. Special attention is paid to the complexity of modernity with pre-modernity that results from both colonial and non-colonial patterns of incorporation of the periphery into the world -system. The course then converges with the science of nature to conclude with an examination of possible agendas for the 21st century resulting from the social and environmental impact of new technologies in the context of globalization.

 HUM 102 THE WORLD THROUGH ART AND LITERATURE II

This follow-up course is designed to develop the topics covered at the first semester version of the course. As its first semester counterpart, the course will also focus on works of art or literature, however the process of analysis may include social, cultural, and historical issues. Genres covered in this domain include literature, the visual arts, media arts, the performing arts, music, and theater. As in the case of the first semester, this second part of the course is also to fulfill the English language requirements of the students.

 SPS 104 COMPARATIVE THEORIES AND METHODS II

This course is designed to develop advanced topics of differential and integral calculus. Emphasis is placed on the applications of definite integrals, techniques of integration, indeterminate forms, improper integrals, infinite series, conic sections, parametric equations, polar coordinates, and differential equations. Upon completion, students should be able to select and use appropriate models and techniques for finding solutions to integral-related problems with and without technology.

 NS 102 NATURE AND SCIENCE II

This course is the lecture of the course given in the first semester. The topics are similar and the students will be made familiar with the concepts and methodologies of natural sciences.

 MAN 102 BUSINESS COMMUNICATION

This course focuses on giving students an introduction to the language of business and the basic functions of business activities. It is designed to give students a comprehensive view of communication, its scope and importance in business, and the role of communication in establishing a favorable outside the firm environment, as well as an effective internal communications program. Most pertinently, students will learn the basics of written and oral business communication after a brief introduction to the world of business communication. Written language studies will focus on composing CVs, application letters, meeting minutes, business letters, short and long reports. Oral language skills will be advanced through the application of contemporary business functions into class work. These studies will include presentations, meetings, job interviews and negotiations. Students will actively learn primary basic business English vocabulary in order to be able to communicate in the workplace and marketplace. They will become familiar with secondary business English vocabulary in order to be able to access original journals, articles and the Internet, and to be able to follow business English conversations.

 ECON 102 PRINCIPLES OF MACROECONOMICS

The aim of the course is to develop the skills of the participants to understand and interpret the relationship between financial markets and macroeconomic variables under the context of financial economics. The content of the course includes topics such as the evolution of macroeconomics, national income accounting, neoclassic synthesis, Keynesian school, dynamic aggregate demand and supply, IS-LM Model, monetary and fiscal policy, macroeconomic decisions in open economies, determination of exchange and interest rates.

SOPHOMORE YEAR

THIRD SEMESTER

 HIST 101 HISTORY OF MODERN TURKEY I

This course is designed to fulfill the requirement to make students familiar with the history of modern Turkey. For this purpose, the course will include the study of chief intellectual currents and figures from the late nineteenth century to the Second World War  through the analyses of movements of thought like modernism, conservatism, Kemalism, socialism, nationalism, and Islamism.

 TLL 101 MODERN TURKISH LITERATURE I

This course will examine the development of modern Turkish literature, by bringing to the fore the entanglement of literary and political currents from the 1940s to the present. We will shift our focus to postmodern experimentations in Turkish literature. While we will look at examples of modern Turkish poetry and short story, our focus in this course will be particularly on the development of the Turkish novel. The course will fulfill the Turkish language course requirement as well.

 LAW 151 INTRODUCTION TO LAW

This course introduces students to legal concepts, principles and procedures. The course is designed to provide students with an understanding of the structure of the Turkey legal system including the role of the judicial, legislative, and executive branches; the role of attorneys, law enforcement and other legal professionals; categories of law; litigation principles; and alternative dispute resolution. The course will be built upon the fundamentals of Civil Law and The Law of Obligations. The course involves substantial reading and writing.

 MAN 241 FUNDAMENTALS OF FINANCIAL ACCOUNTING

This course gives students an overview of the financial reporting process. It concentrates on the identification, recording, summarizing and reporting process of the transactions of an entity through  the financial statements. The course introduces simple tools to analyze financial information and explain the information contained in the financial statements.

 STAT 201 STATISTICS I

The course will focus on the fundamentals of statistical analysis primarily for students of business and economics. The course topics will cover elementary probability, sampling distributions, central limit theorem, normal probability distribution, and introductory inferential statistics through confidence intervals.  Learning to do statistical analysis through a software is an integral part of the course.

FOURTH SEMESTER

 HIST 102 HISTORY OF MODERN TURKEY II

This complementary course provides an understanding the recent history of Turkey from the Second World War to date from the viewpoints of political, social, economic and cultural aspects.

 TLL 102 MODERN TURKISH LITERATURE II

As the continuation of the first semester course, the lecture will focus on the piece of arts produced in Turkish literature in forms of novels, short stories, drama, poetry, essays, journalism and literary criticism from 1950s to present. The written and visual material will be discussed under the basic concepts and methods of literary movements such as romanticism, realism, naturalism, nationalism by referring to ethics and aesthetics. In addition, influence of Western literature on Turkish literature, the leading authors’ works of contemporary literature will be examined and evaluated by intertextual approaches.

 MAN 202 ORGANIZATIONAL BEHAVIOR 

Organizational behavior course examines individual, interpersonal, and group effectiveness at work. Topics range from decision- making, motivation, and personality to networks, influence, helping, leadership, teamwork, and organizational culture. This course provides students with the tools to understand and evaluate individual, group and organizational processes. The students will also gain an appreciation of the relevance of the study of organizational behavior to the practice of human resource management.

 MAN 242 FINANCIAL MANAGEMENT

This is an introductory course in corporate finance. Students develop a basic understanding of business finance which deals with how organizations effectively manage their operating and fixed assets and fund them with an optimal mixture of debt and equity financing. Topics might include financial statement analysis, financial forecasting, working capital management and short-term borrowing, valuing financial assets, cost of capital, capital budgeting and risk, capital markets and sources of long-term financing, dividend policy, and foreign exchange.

 STAT 202 STATISTICS II

The course will cover general subjects concerning statistical inference with an introduction to experimental design. Topics may include hypothesis testing and estimation for means, proportions and variances; univariate tests (e.g. mean differences and association tests; non-parametric tests); multivariate tests (e.g. regression analyses and factor analysis).

 JUNIOR YEAR

FIFTH SEMESTER

 MAN 301 HUMAN RESOURCE MANAGEMENT

This course covers topics such as theoretical developments in organizational learning and human resource development, identifying, analyzing and developing effective human resources, designing training programs for human resource development in various settings, developing policies and procedures for training in organizational perspective, methods for conducting needs assessment, defining training objectives, determining and organizing content, formulating instructional and evaluation strategies.

 MAN 321 PRINCIPLES OF MARKETING

This course presents marketing as the principal mechanism for the provision of choice in free markets. It goes on to consider the core philosophy of marketing and lays the foundations for marketing management. It evaluates fundamental marketing precepts; the application of marketing concepts, and elements of marketing management. The course examines these elements within a variety of organizations and contexts. In doing this, it provides the opportunity for students to assimilate, synthesize and apply key marketing concepts and techniques.

 MAN 343 MANAGERIAL ACCOUNTING

This course is an introduction to concepts and methods to assist management in the evaluation of the business enterprise and to aid in its planning, organizing, and controlling functions. Topics include determination of cost drivers within an organization, cost systems, activity based accounting of costs within industrial organizations and service businesses, break-even analysis, basic budgeting, flexible budgets, variance analysis, and capital budgeting.

 LAW 351 COMMERCIAL LAW

The course provides an introduction to Commercial Law fundamentals relevant to business professions. The course provides students with the knowledge and skills necessary to pursue further and more specific studies in the law discipline. Commercial Law addresses some of the issues which arise in Commercial Law practice such as agency, sale of goods, bailment, insurance, and business to business trade practices.

SIXTH SEMESTER

 MAN 322 MARKETING MANAGEMENT

This course provides an introduction to all aspects of marketing, including strategic marketing planning, marketing research, product planning and development, promotion planning, distribution and pricing. It presents an understanding of the theories of the marketing mix variables, and a practical application in the context of the marketing management cycle processes of research, planning, organization, implementation and control.

 MAN 334 CORPORATE FINANCE

This course provides an introduction to the theory, the methods, and the concerns of corporate finance. The main topics include the time value of money and capital budgeting techniques, uncertainty and the trade-off between risk and return, security market efficiency, optimal capital structure, and dividend policy decisions.

 MAN 362 OPERATIONS MANAGEMENT

As a primary business function, along with marketing and finance, the operations function provides goods and services which are presented  to the company’s customers. Through models and methods, this course explores how the operations function plays a vital role in achieving a company’s strategic plans and is a major determinant of a company’s financial performance. The content of the course might includes forecasting, design, inventory management, facilities planning, location, and supply chain issues.

 MAN 364 BUSINESS RESEARCH METHODS

This course aims to develop  students’ understanding of the process involved in the pursuit of knowledge, (2) skills in obtaining and interpreting secondary data using internet and library sources, teaming and group effectiveness skills, (4) written and verbal communication skills, and (5) statistical analysis skills through the use of SPSS for Windows. By the end of this course, students will be able to (1) understand the business and marketing research process and 2) demonstrate ability to apply appropriate research methods to business problems or opportunities. In addition they will be able to think  conceptually and develop abstract ideas or concepts to more concrete solutions or results.  They will gain the ability to conduct primary and secondary research, analyze results, develop findings, report and interpret results.

 SENIOR YEAR

SEVENTH SEMESTER

 MAN 401 STRATEGIC MANAGEMENT

Over the years, the field of strategic management has had a major influence on corporate behavior. Terms such as cash cow, sustainable competitive advantage and core competence are frequently raised in day-to-day business conversations. In fact, the ability to apply strategic analysis to practical business problems has become a valuable skill in many occupations, including management consultancy, stock broking, merchant banking and corporate finance. The aim of this course is to give students the tools needed to analyze situations and think strategically. By the end of the course, the students will be able to:  explain the elements of the strategic management process, analyze industry structure and environmental trends to assess industry potential, assess a firm’s resources for their potential to generate a competitive advantage, and have knowledge about new business models and strategies for the internet economy.

 MAN 461 MANAGEMENT INFORMATION SYSTEMS

Through his course, the students acquire the basic knowledge and skills needed to effectively utilize information systems and technology in support of organizational strategy. Topics include an introduction to information systems in organizations, strategy and information systems leadership, databases and data management, information networks, the Internet and social media, enterprise resource planning and business applications, e-business, wireless and mobile technology, knowledge management, developing and implementing information systems, security and information systems auditing, information ethics and privacy, and practical skills using operating systems, word processing and spreadsheet software.

EIGHTH SEMESTER

 MAN 402 INTERNATIONAL BUSINESS

This course provides an overview of the environment, concepts, and basic differences involved in international business. Topics include forms of foreign involvement, international trade theory, governmental influences on trade and strategies, international organizations, multinational corporations, human resource management in international business, and international marketing. Upon completion, students should be able to describe the foundation of international business.

 MAN 403 BUSINESS NEGOTIATIONS

Business Negotiations presents negotiation theory – strategies and styles – within an employment context. This course also provides an introduction to models of business communication with special focus on practice and application of specific negotiating skills or conflict resolution.

DEPARTMENTAL ELECTİVES

 MAN 302 ORGANIZATIONAL DESIGN

Students will analyze the structure and dynamics of organizational open systems. There will be a focus on the external environment, technology, structure (and their interrelationship), organizational culture and change management. This course will also address the actions that managers must take to ensure that behavior within the organization aids rather than impedes achievement of overall organizational goals.

 MAN 323 CONSUMER BEHAVIOR

The need for marketers to understand why consumers act as they do in the marketplace is the crux of this course. Students are equipped with theoretical and conceptual knowledge of consumer behavior, drawing heavily on both psychological and sociological viewpoints. This includes the psychology of individual decision-making and choice, patterns of behavior exhibited by aggregate groups of consumers, and also the sociological and cultural influences on consumer attitudes and behavior. The course prepares students for making informed decisions about how to manage and respond to the needs and wants of consumers. The course comprises subjects such as consumer oriented culture in marketing, importance of consumer behavior in marketing, developing consumer satisfaction and loyalty, concept of consumption, consumer purchase behavior and decision patterns.

 MAN 345 FINANCIALMARKETS AND INSTITUTIONS

This course gives fundamental knowledge on the structure, function and role of the financial system in light of the complex web of links and interconnections with the banking sector and capital markets . The course will cover financial intermediaries, financial instruments and the different markets where investors and credit institutions are active players.

 MAN 404 INNOVATION AND ENTREPRENEURSHIP

Students acquire awareness of entrepreneurial innovation sources, structures and dynamics. Students will develop individual and group skills for generating innovative ideas and find ways to apply these ideas to address current issues and problems in different industries and settings. Topics include entrepreneurial thinking, innovation management, opportunity spotting and evaluation, industry and market research, business strategy, business models and business plans, financial forecasting and entrepreneurial finance, pitching to resource providers and negotiating deals, and launching new ventures.

 MAN 405 SMALL BUSINESS MANAGEMENT

This course incorporates current theory and practice relating to starting and managing small firms. It provides a comprehensive coverage of critical small business issues, numerous real-world examples to help students understand how to apply the business management concepts presented in the text, and incorporates material to help them explore small business issues in the amazing world of the Internet.

 MAN 406 SPECIAL TOPICS IN HUMAN RESOURCE MANAGEMENT

This course covers a variety of topics in human resource management (HRM) such as planning human resources, , industrial relations, labor laws, international HRM, information technology and HRM, strategic HRM and HRM in Turkey.  The course will be supported through special readings in these  topics.

 MAN 407 E-BUSINESS

This course explores how the Internet has revolutionized the buying and selling of goods and services in the marketplace. Topics include Internet business models, electronic commerce infrastructure, designing on-line storefronts, payment acceptance, and security issues, and the legal and ethical challenges of electronic commerce. Students will also gain hands-on experience in creating a commercial website.

 MAN 408 LEADERSHIP AND CHANGE MANAGEMENT

The objective of this course is to present the principles of organizational change, and how to manage the organizational change process.  In particular, the role of leadership and teamwork is addressed with special emphasis on technology-based organizations.  Initially the subject will address how an organization works, how changes affect organizations, the most common types of organizational change, as well as management tools and techniques required as an organization passes through various stages of the change cycle. Building on this background, the subject provides leadership models and techniques for developing and sustaining a creative, visionary and successful project team. The concepts introduce the selection of a leadership style appropriate for a team performance context, how to build trust between team members, how to truly empower others, and how to manage the conflicts that arise over task performance and interpersonal issues.

 MAN 421 MARKETING COMMUNICATION

This course aims to provide students with an understanding of the communication aspects of marketing. It will cover the range of tools available to marketers for the purpose of promotion such as advertising, sales promotion, personal selling, sponsorship, publicity and public relations as well as the process by which these tools are used through an integrative approach.

 MAN 422 STRATEGIC BRAND MANAGEMENT

This course stresses the importance of the role of the brand in integrated marketing communication strategies. Students will learn about why brands are important, what they represent to consumers, and what should be done by organizations to manage them properly. Students will learn how brand equity can be created, how to measure brand equity, and how to use brand equity to expand global business opportunities. Students will learn through exams, a brand simulation, readings, and class discussions.

 MAN 423 GLOBAL MARKETING

This course is designed to provide students a fundamental understanding of marketing in a multicultural, multinational environment. Some of the major topics include global economic environment, social, cultural and political environment, global market entry strategies and the global marketing mix. Emphasis is on the strategic implications of competition in different country markets. The course provides an approach and framework for identifying and analyzing the important cultural and environmental uniqueness of any nation or global region.

 MAN 424 ADVERTISING

This course provides an understanding of the basic principles of advertising and its role in media and society. It also includes contemporary advertising environment, agency and client relationships, consumer behavior, ethics, and the role of research, creative appeals, and media selection in advertising effectiveness.

 MAN 425 SOCIAL MEDIA MARKETING

Social networks are becoming an integral part of the marketing mix. This course is designed to build students’ social media marketing skills by utilizing projects that give students hands on experience implementing social media marketing strategies. Topics include integrating different social media technologies into a marketing plan, creating social media marketing campaigns, and applying appropriate social media tools. Upon completion, students will be able to use social media technologies to create and improve marketing mixes for different businesses.

 MAN 441 AUDITING

The course introduces the students with the generally accepted auditing standards, professional ethics, and legal liability. While a conceptual theory of auditing is discussed, practical examples of auditing techniques and work programs will be used to illustrate the application of the theory to real life cases. The course also covers the auditor’s reporting standards and uses  professional journal articles as bases for discussion and analysis.

 MAN 442 RISK MANAGEMENT

This course presents the concepts, underlying principles and methods of risk management for various institutions In this context, subjects such as enterprise risk management for corporations, financial risk management, management of operational risks and strategic policies to mitigate risk will be covered.

 MAN 443 DERIVATIVES AND INTERNATIONAL FINANCIAL MARKETS

This course delivers the concepts and models underlying the analysis and pricing of financial derivatives with a focus on the structure and operation of international financial markets. The main aim of the course is to provide the participants with basic skills to understand operation of derivative products and markets and to teach them how to use these products for different purposes. During the course, special emphasis will be given to the derivative products which are most commonly traded in world markets. The content of the course also includes basic properties of forwards, futures and options contracts and various product strategies that might be developed using those derivatives contracts.

MAN 444 INTERNATIONAL FINANCIAL ACCOUNTING STANDARDS

International Financial Accounting Standards (IFRS) are one of the most well-known and adopted global benchmarks in accounting practices worldwide.  The course will make the students familiar with fundamental IFRS concepts and standards related to balance sheet,  profit and loss statements  , fair value measurement, group accounting  and first time adoption. Given the fact that having knowledge about applying these standards properly is no more a luxury but a necessity for every accountant, auditor, financial analyst and financial professional, this course is supposed to add upon the skill pool of the students who are to focus on accounting profession.

 MAN 462 BUSINESS FORECASTING

This course covers the use of econometric and statistical techniques relevant to forecasting in a business environment and computer implementation of these methods. Building and evaluating short-term forecasting models using time series analysis will be the focus, and applications will be emphasized in this non-specialist course. Understanding these issues will allow students to select and use the most appropriate methods and models to analyze historical data with the aim of predicting future outcomes in business settings.

 MAN 463 SUPPLY CHAIN MANAGEMENT

This course is essentially deals with the management of material, information, and finance flows in multi-stage production-distribution networks. Driven by fierce global competition and enabled by advanced information technology, many companies have taken initiatives to reduce costs and at the same time increase responsiveness to changes in the marketplace. This course will provide students with the knowledge and the tools necessary to develop, implement, and sustain strategies for managing supply chain issues. The topics include building a strategic framework to analyze supply chains, designing the supply chain network, planning demand and supply, managing inventories, sourcing, transporting, pricing and revenue management, and coordinating a supply chain.

 MAN 465 MULTIVARIATE DATA ANALYSIS

This course provides an overview of methods such as factor analysis, linear regression, discriminant analysis, logistic regression, clustering, etc.to analyze individual, contextual and longitudinal data and how theories can be tested using these methods with a focus on the analysis of survey data. Terms discussed during the Statistics courses, such as reliability, validity, standardized and unstandardized coefficients, measurement and index construction will be deepened and expanded. We discuss how regression models and the analysis of cross-sectional data may be expanded to analyze longitudinal and panel data, data on different levels of analysis (individual and societal data), and data from several countries or cultural groups. Special attention is also given to the differentiation between manifest and latent variables and to the problem of missing values. It is shown how these methods are applied to survey and experimental data in empirical theoretically-driven contemporary sociological studies.